Product News

Home base for all the latest developments and enhancements to the Emma product.

  • Get the big picture of your email performance with all-new Insights

    Get the big picture of your email performance with all-new Insights

    Insights is our new reporting tool that gives you a date-based aggregate view into how your emails are performing, how your audience is growing, and a way to quickly act on any changes in engagement.

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  • We’ve made it easy to move your email marketing to Emma

    SHOW ME HOW
  • Automatically deliver your highest performing emails with Content A/B Testing

    Automatically deliver your highest performing emails with Content A/B Testing

    Content A/B Testing takes the guesswork out of your marketing and automatically sends the winning content that resonates best.

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  • Introducing the new Asset Manager

    Introducing the new Asset Manager

    The Assets Manager for Emma HQ has powerful organizational features to make building, organizing, and sharing content across your organization easier and faster than ever.

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  • Introducing Emma HQ, the industry’s first email campaign and asset manager

    Introducing Emma HQ, the industry’s first email campaign and asset manager

    Emma HQ is the first platform of its kind specifically designed to help large brands with multiple locations manage professional email programs through one corporate account.

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  • Introducing faster ways to organize and share files in Emma

    Introducing faster ways to organize and share files in Emma

    We’re excited to introduce a new and streamlined assets manager experience and new image organization features in Emma Enterprise, making it easier to manage, organize, and share your templates and im

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  • New collaboration and security features in Emma

    New collaboration and security features in Emma

    We’re excited to announce some new features in Emma that’ll make managing your team’s email marketing easier and more secure than ever.

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  • New features from Emma to help with GDPR

    New features from Emma to help with GDPR

    Today, we’re excited to walk through new GDPR-related changes inside your Emma account.

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  • GDPR and Emma: an overview and product changes

    GDPR and Emma: an overview and product changes

    On May 25, 2018, the European Union’s new privacy law, the General Data Protection Regulation (GDPR) comes into effect and will apply to the data of EU individuals no matter where their data may resid

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  • Deliver your published blog posts to your subscribers

    Deliver your published blog posts to your subscribers

    The new RSS import block lets you quickly and easily import published content from an RSS feed into a mailing or landing page.

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  • Deliver personalized, targeted mailings with our new Segment Builder

    Deliver personalized, targeted mailings with our new Segment Builder

    Our Segment Builder is your control center for powering targeted and personalized email, and we've now made it even easier for you to segment and drive incredible results.

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  • Introducing our integration with Volusion

    Introducing our integration with Volusion

    Volusion users, rejoice! You can now integrate your Volusion account with Emma. Volusion provides a fully hosted platform that allows online merchants to easily design, build, market and manage e-comm

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  • Introducing our integration with WooCommerce

    Introducing our integration with WooCommerce

    We’re so excited to present our new integration with WooCommerce to all Emma customers. WooCommerce is a fully open-source and completely customizable e-commerce platform, and now, you can integrate y

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  • Introducing our new Magento integration

    Introducing our new Magento integration

    On the heels of our retail integrations announcement, we’re so excited to welcome ecommerce powerhouse, Magento, to the lineup.

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  • Introducing our new Shopify integration

    Introducing our new Shopify integration

    We’re excited to pull back the curtain on our new integration with Shopify to show you how you can use your own customers’ purchase behavior to power effective email campaigns and drive more sales.

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  • Our retail integrations turn your first-time buyers into loyal customers

    Our retail integrations turn your first-time buyers into loyal customers

    Get more insight into your customers’ purchase behavior with our new ecommerce integrations from Shopify, Magento, WooCommerce and Volusion.

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  • All the new features we’ve released this year (so far)

    All the new features we’ve released this year (so far)

    This year, our product and engineering teams have been killing it, releasing amazing new features that help marketers plan, track, collaborate, and amplify their brands.

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  • Moving beyond the basics of email automation

    Moving beyond the basics of email automation

    You have the email automation essentials (like welcome and birthday messages) down. Now, let's explore more advanced automation capabilities and what they can mean for their business.

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  • New features: a new Segment Builder and content blocks 2.0

    New features: a new Segment Builder and content blocks 2.0

    We’re always enhancing and improving your Emma account, so you can get your work done and hit your goals faster than ever. Here’s a look at the latest and greatest...

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  • Have more informed and efficient customer conversations with our Zendesk integration

    Have more informed and efficient customer conversations with our Zendesk integration

    Emma’s Zendesk integration gives supporters access to a customer’s mailing activity and list subscriptions from Emma, resulting in more informed conversations with your customers and speedier interact

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  • 3 ways to use our new Landing Page builder

    3 ways to use our new Landing Page builder

    Did you know Emma now offers landing pages? See the thought behind our latest feature, plus a few ways you could use it in your own marketing.

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