Product News
Home base for all the latest developments and enhancements to the Emma product.
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Read ArticleReduce opt-outs and increase subscriber engagement with Subscriptions
Introducing Subscriptions, the easiest way to reduce opt-outs and manage different types of email content across your subscriber base.
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We’ve made it easy to move your email marketing to Emma
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Read ArticleGet the big picture of your email performance with all-new Insights
Insights is our new reporting tool that gives you a date-based aggregate view into how your emails are performing, how your audience is growing, and a way to quickly act on any changes in engagement.
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Read ArticleAutomatically deliver your highest performing emails with Content A/B Testing
Content A/B Testing takes the guesswork out of your marketing and automatically sends the winning content that resonates best.
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Read ArticleIntroducing the new Asset Manager
The Assets Manager for Emma HQ has powerful organizational features to make building, organizing, and sharing content across your organization easier and faster than ever.
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Read ArticleIntroducing Emma HQ, the industry’s first email campaign and asset manager
Emma HQ is the first platform of its kind specifically designed to help large brands with multiple locations manage professional email programs through one corporate account.
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Read ArticleIntroducing faster ways to organize and share files in Emma
We’re excited to introduce a new and streamlined assets manager experience and new image organization features in Emma Enterprise, making it easier to manage, organize, and share your templates and im
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Read ArticleNew collaboration and security features in Emma
We’re excited to announce some new features in Emma that’ll make managing your team’s email marketing easier and more secure than ever.
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Read ArticleNew features from Emma to help with GDPR
Today, we’re excited to walk through new GDPR-related changes inside your Emma account.
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Read ArticleGDPR and Emma: an overview and product changes
On May 25, 2018, the European Union’s new privacy law, the General Data Protection Regulation (GDPR) comes into effect and will apply to the data of EU individuals no matter where their data may resid
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Read ArticleDeliver your published blog posts to your subscribers
The new RSS import block lets you quickly and easily import published content from an RSS feed into a mailing or landing page.
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Read ArticleDeliver personalized, targeted mailings with our new Segment Builder
Our Segment Builder is your control center for powering targeted and personalized email, and we've now made it even easier for you to segment and drive incredible results.
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Read ArticleIntroducing our integration with Volusion
Volusion users, rejoice! You can now integrate your Volusion account with Emma. Volusion provides a fully hosted platform that allows online merchants to easily design, build, market and manage e-comm
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Read ArticleIntroducing our integration with WooCommerce
We’re so excited to present our new integration with WooCommerce to all Emma customers. WooCommerce is a fully open-source and completely customizable e-commerce platform, and now, you can integrate y
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Read ArticleIntroducing our new Magento integration
On the heels of our retail integrations announcement, we’re so excited to welcome ecommerce powerhouse, Magento, to the lineup.
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Read ArticleIntroducing our new Shopify integration
We’re excited to pull back the curtain on our new integration with Shopify to show you how you can use your own customers’ purchase behavior to power effective email campaigns and drive more sales.
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Read ArticleOur retail integrations turn your first-time buyers into loyal customers
Get more insight into your customers’ purchase behavior with our new ecommerce integrations from Shopify, Magento, WooCommerce and Volusion.
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Read ArticleAll the new features we’ve released this year (so far)
This year, our product and engineering teams have been killing it, releasing amazing new features that help marketers plan, track, collaborate, and amplify their brands.
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Read ArticleMoving beyond the basics of email automation
You have the email automation essentials (like welcome and birthday messages) down. Now, let's explore more advanced automation capabilities and what they can mean for their business.
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Read ArticleNew features: a new Segment Builder and content blocks 2.0
We’re always enhancing and improving your Emma account, so you can get your work done and hit your goals faster than ever. Here’s a look at the latest and greatest...
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Read ArticleHave more informed and efficient customer conversations with our Zendesk integration
Emma’s Zendesk integration gives supporters access to a customer’s mailing activity and list subscriptions from Emma, resulting in more informed conversations with your customers and speedier interact
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