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Generating the best ROI is a high priority for marketers. Emma presents five ways you can optimize your email marketing for great results with minimal costs.
Emma walks you through the top five email marketing mistakes to avoid, allowing you to create a successful send strategy.
Emma covers 12 ways business-to-business companies can improve their writing when it comes to email marketing.
Emma shows you ten ways to improve your deliverability scores and make sure your emails aren't landing in the spam folder.
If you need a little inspiration before your next email campaign, these award-winning emails can help your email stand out among in crowded inboxes. Here are 5 things to copy from award-winning emails
Need inspiration for your next email drip campaign? Use these ideas to help you optimize your next email marketing campaign to drive conversion and boost your results.
Is your email marketing as effective as it could be? Use these tips to track the metrics that matter.
Emma proves that email marketing isn't just relevant—it's the one effective medium that's truly here to stay.
Emma walks you through getting started with your email marketing strategy and 13 ideas you can implement right now.
Introducing Emma HQ, the industry’s first email campaign and asset manager
Emma HQ is the first platform of its kind specifically designed to help large brands with multiple locations manage professional email programs through one corporate account.
Emma tells you the most common interview questions you should prepare for when applying for a job in email marketing.
Emma helps you brainstorm creative email newsletter subject lines that will increase customer engagement and open rates.
Emma explores the difference between inbound and outbound marketing, and why email marketing can be considered both.
To encourage your audience to discover your message, you want to do more than simply write an email that shares information. You want to craft a message.
Emma offers an in-depth look at the pros and cons for both email marketing and direct mail, allowing your company to decide for yourself how you can bring in more revenue.
Let’s look at some of the most compelling design efforts on the 2018 email marketing scene and explore why they work so well.
In this article, we’ll explore the key email marketing tips for local businesses, giving you all the insights and proof you need.
Learn how to write direct marketing copy that converts using 10 of Emma's best tips for writing an email that empowers your customers to take action.
Explore six campaigns with killer GIFs that you can use as inspiration, plus some tips to add GIFs to your email effectively.
