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Anatomy of an email is a series where Emma breaks down the reasons why some of our favorite messages were so successful. This time, we're looking at an email from Anthropologie.
From deliverability to design, we've got a few email marketing resolutions and predictions for 2019.
Introducing the new Asset Manager
The Assets Manager for Emma HQ has powerful organizational features to make building, organizing, and sharing content across your organization easier and faster than ever.
Understanding business psychology can help transform your marketing strategy into something incredibly engaging. Emma covers the best books you should read when trying to understand your customers.
Emma’s VP of HR talks women in tech on the Lean In podcast
Emma's VP of Human Resources talks women in tech, female-led companies we love, and more on Tilted: A Lean In podcast.
What UX design can teach us about email marketing
One of the best ways to improve your email marketing is to focus on UX design and your subscriber's experience with your content. Emma shows you the best ways to maximize engagement through UX.
Drip marketing can help you increase ROI, improve customer engagement, and re-engage inactive subscribers, but what's the best way to get started? Emma shows you how to enhance your email strategy.
Emma shares emails we love to get you in the spirit for email marketing during the holiday season.
Segmentation is one of the best ways to send customized emails that are relevant to your customers. Emma shows you seven tips for improving your email marketing results.
Looking for a festive way to ring in the New Year with your subscriber list? We've rounded up some of the best email marketing examples to help you celebrate 2019 the right way.
There are many available tools to help you and your team for project management, and Emma walks you through six of the best you can find.
It's the busiest time of year for companies like Artifact Uprising and Minted, but which one is sending the best email marketing to customer inboxes? Find out in this edition of email showdown.
Every month, marketing experts Scott and Alison Stratten of UnMarketing join us to answer your questions about marketing and more. This time, they joined us live in Nashville at Emma HQ.
Email marketing is one of the most powerful tools you can use, but it can be difficult to convince the rest of your organization to get on board. Emma empowers you to become an email evangelist.
Segmentation is one of the best tactics to add to your email marketing strategy for increasing conversion and customer engagement. Emma shows you our best tips and tricks.
Emma explores the pros and cons of sending batch emails versus triggered emails using automation—Which email marketing strategy is best for your business?
Video is a popular medium on its own, but adding it to your email marketing strategy is one of the best ways to maximize customer engagement and increase your marketing ROI.
Email Showdown: Casper vs. Leesa
When it comes to mattress companies, Casper and Leesa are paving the way for online ordering and delivery. But who wins when it comes to email marketing?
