There are many dimensions to customer behavior, and seeing response over time is a crucial step in learning the most about your subscribers. With our all-new response reports, you can see how changes in your marketing efforts affect open and click rates, and you’ll have more informed insights into what’s working and where there’s room for improvement.
Introducing all-new response reports!
Response reports: See your mailings’ response data — open rates, click rates, bounces, etc — over time.
Maybe you’ve changed your content strategy and you want to see if your email engagement has gone up, or you’re putting together a quarterly report of how your email program has performed — our new response reports give you a whole new look into your marketing efforts.
We also know how important it is to share your marketing’s performance with your team and — most importantly — the bosses. Instead of wrangling data-heavy spreadsheets, each block of response data can be saved as an image (just like you see them in Emma), so they’re easily added to the presentation for your next meeting.
- View response stats (opens, clicks, bounces, and opt-outs) over time
- Select date ranges to find relevant data
- Export charts for use in presentation
Response reports are available today for all Emma Pro, Plus, and Enterprise account types.
Not a current customer? Get a demo of an Emma account today!
About the Author
Miles is a product marketing manager on Emma’s marketing team, and—most of the time—uses em dashes whenever applicable. Other interests include photography, loud and fuzzed-out guitars, and that clean feeling you get when writing in a brand new notebook.More Content by Miles Price