Hit "send" with confidence using this handy checklist

McKenzie Gregory


If you send emails on behalf of a brand, you're probably all too familiar with the feeling of gut-wrenching anxiety that comes along whenever you're about to hit "send." No matter how much careful planning went into a campaign, you can't help but second-guess yourself: 

Am I overlooking a typo?

Did I segment the right audience?

Are all of my links working?

But never fear – we're here to help! Use this pre-send checklist to cover all your bases, ensure no error slips through the cracks, and hit "send" with confidence every single time. 

(If you'd like to go ahead and download the PDF version, click here!)






That's it! If you can check off all these boxes, you're ready to hit "send" on your email. If you'd like to print this off to keep at your desk, click here to download a hard copy. 

Do you have any pre-send rituals of your own? Share away in the comments! 



About the Author

McKenzie Gregory

McKenzie Gregory is a senior content manager on Emma’s marketing team. A Nashville native, she can be found covering all things email on the Emma blog, debating hyphenation rules, and watching obscene amounts of Netflix without a trace of shame.

Follow on Twitter Follow on Linkedin
Previous Article
Email showdown: Southwest vs. JetBlue
Email showdown: Southwest vs. JetBlue

Next Article
How The Dessy Group creates a personalized experience for every bride
How The Dessy Group creates a personalized experience for every bride

One of the hardest parts of wedding planning (aside from, well... everything)? Coordinating and communicat...

Want to engage your audience and grow your brand? Try Emma’s robust, easy-to-use product today.

Get a Demo