Introducing Emma, a Campaign Monitor Company

June 20, 2018 Wellford Dillard

 

We have some exciting news to share about the future of Emma.

From the beginning, we set out with the goal of helping marketers do their best work. Since then, our team has worked hard to build a product experience that allows our customers to create meaningful connections with their audiences and paves a seamless path for their professional success.

Today, I’m excited to announce that Emma has become a part of the Campaign Monitor family of brands. Together with Campaign Monitor and Delivra, we’ve united around three core values:

 

1. Delivering a suite of solutions to simplify the email market.

Now, with multiple products in our suite of email solutions, we're able to double down on solving the problems that matter most to our customers, while also giving them a path to move into other solutions as their marketing sophistication grows and their business needs change.
 

2. Building professional yet accessible products to help marketers and their businesses grow.

Our brands have always been dedicated to delivering powerful but easy-to-use products. Now, with our combined resources, we’ll be able to expand those efforts and find elegant ways to solve our customers’ toughest marketing challenges.
 

3. Providing the human support and expertise our customers need, every step of the way.

While passion and care for the individuals on the other side of the screen or phone is something that often gets overlooked in the tech world, our customers say our emphasis on human connection is one of the primary reasons why they choose us over other digital marketing tools.

As a family of brands, our focus on customer support and success has only gotten stronger. Now, we have an even broader range of expertise to tap into and use to support our customers.

 

Wrap Up

All of our future investments will be centered around helping our customers do more with less, helping brands drive more engagement and revenue from email, and helping marketers of every level grow as professionals.

Ultimately, the most important thing we share is our dedication to our customers. They’re at the heart and center of everything we do, and we know that by bringing these three brands together, we will only amplify that commitment.

Welcome to the new Campaign Monitor family—we couldn’t be more excited!

 

 

About the Author

Wellford Dillard

Wellford Dillard is the CEO of Campaign Monitor. Wellford has more than 15 years of experience in the software industry and held CFO roles at six companies prior to Campaign Monitor, including OPower (OPWR: sold to Oracle) and GetWellNetwork (sold to Welsh, Carson, Anderson and Stowe). Prior to holding senior leadership positions in the software industry, Wellford worked in management consulting, investment banking and equity research. Wellford holds an MBA from the University of Maryland and earned his BA in Finance from the University of Memphis.

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