Anatomy of an Email: ecobee

January 16, 2017 McKenzie Gregory

 

Dynamic content done right 

ecobee’s thermostats keep your home comfortable and save energy — helping the environment and your wallet. In this email, they tell each subscriber exactly how much energy they’ve saved with ecobee products using dynamic content blocks.
 
It’s relevant, personalized email at its finest... and it produces big-time results! 
 
 

 

See 11 more smart (and beautiful) emails like this one in our latest guide: Top 12 Emails of 2016

 

About the Author

McKenzie Gregory

McKenzie Gregory is the content marketing manager on Emma’s marketing team. A Nashville native, she can be found covering all things email on the Emma blog, debating hyphenation rules, and watching obscene amounts of Netflix without a trace of shame.

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