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  • How to promote and boost your fitness class schedule through email

    How to promote and boost your fitness class schedule through email

    Don't spam your email list with your fitness class schedule. Instead, cleverly add it to your email marketing campaigns. Here are four ideas to get you started.

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  • 3 Ways to cultivate monthly donors via email

    3 Ways to cultivate monthly donors via email

    How many of your donors made one-time gifts? How many are contributing monthly? Now think about how nice it would be if you could turn some of those one-time donors into recurring monthly donors.

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  • Email 101: How to build an email list from scratch

    Email 101: How to build an email list from scratch

    Ever wondered how to build an email list from scratch? We’ve got everything you need to know.

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  • 4 Ways to get started with franchise advertising programs

    4 Ways to get started with franchise advertising programs

    With so many franchise advertising programs out there, it’s hard to know which works best. If you’re not sure where to start, check out these four recommendations.

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  • Everything you need to know about marketing software for emerging franchises

    Everything you need to know about marketing software for emerging franchises

    For emerging franchises, every decision is critical for future growth. Here are some tips on picking the right software to support your company’s growth and expansion.

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  • 14 Tips on writing effective email links

    14 Tips on writing effective email links

    Words, colors, placement—all these things matter. Learn how to make an irresistible email link.

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  • Content tips: Strategies on how to title an email

    Content tips: Strategies on how to title an email

    Do you know how to title an email? Here are useful best practices to follow when creating subject lines for your marketing campaigns.

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  • 21 Steps to send professional looking emails

    21 Steps to send professional looking emails

    Use these tips to send professional looking emails like the big brands in your inbox.

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  • Inside the Inbox: Marketing Profs’ Ann Handley reveals her favorite emails

    Inside the Inbox: Marketing Profs’ Ann Handley reveals her favorite emails

    Let's take a look inside the inbox of Ann Handley, Marketing Profs' self-proclaimed "content bossypants."

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  • How to drive organic traffic to your email list

    How to drive organic traffic to your email list

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  • Trick-or-Treat: Halloween, Inbox Edition

    Trick-or-Treat: Halloween, Inbox Edition

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  • Want to engage your audience and grow your brand? Try Emma’s robust, easy-to-use product today.

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  • Email deliverability do’s and don’ts for the holiday season

    Email deliverability do’s and don’ts for the holiday season

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  • 3 Things your small business can do to flex powerful marketing muscles [with examples]

    3 Things your small business can do to flex powerful marketing muscles [with examples]

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  • All you need to know about formatting email for mobile devices

    All you need to know about formatting email for mobile devices

    Formatting email for mobile devices is essential and no longer an option for most email campaigns. Here’s how to make emails mobile-friendly and mobile-responsive.

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  • 10 Event invitation email examples that win the inbox

    10 Event invitation email examples that win the inbox

    As a marketing tool, event invitation email examples are essential because this type of content is unmatched at providing support for concerts, conferences, and more.

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  • Email whitelisting: A best practices and how-to guide

    Email whitelisting: A best practices and how-to guide

    Contrary to many gurus, email whitelisting isn't a dead practice. In order to avoid being marked as spam, you need to be practicing these 4 email whitelisting best practices.

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  • How to craft a B2C email marketing strategy that hits your goals

    How to craft a B2C email marketing strategy that hits your goals

    Revamping your B2C email marketing strategy doesn't have to be hard. Make sure you are reaching your readers and fulfilling their needs by implementing these 3 best practices.

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  • Inspiration: Fall newsletter templates to inspire your autumn campaigns

    Inspiration: Fall newsletter templates to inspire your autumn campaigns

    Autumn and winter email campaigns are not always about the big seasonal sales. Explore these fall newsletter templates to add some variety into your holiday campaigns.

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  • 9 Easy ways to improve your email deliverability

    9 Easy ways to improve your email deliverability

    As email marketers, thinking of how to improve your email deliverability should be second nature. Here’s the lowdown on email deliverability, plus best practices to follow.

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  • The truth about using emojis in email subject lines

    The truth about using emojis in email subject lines

    Emojis in email subject lines are becoming more common. Learn more about their benefits and how you can use them effectively to increase your open rates.

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