Product News | Emma Email Marketing Blog

Home base for all the latest developments and enhancements to the Emma product.

  • All the new features we’ve released this year (so far)

    All the new features we’ve released this year (so far)

    This year, our product and engineering teams have been killing it, releasing amazing new features that help marketers plan, track, collaborate, and amplify their brands.

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  • Moving beyond the basics of email automation

    Moving beyond the basics of email automation

    You have the email automation essentials (like welcome and birthday messages) down. Now, let's explore more advanced automation capabilities and what they can mean for their business.

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  • New features: a new Segment Builder and content blocks 2.0

    New features: a new Segment Builder and content blocks 2.0

    We’re always enhancing and improving your Emma account, so you can get your work done and hit your goals faster than ever. Here’s a look at the latest and greatest...

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  • Have more informed and efficient customer conversations with our Zendesk integration

    Have more informed and efficient customer conversations with our Zendesk integration

    Emma’s Zendesk integration gives supporters access to a customer’s mailing activity and list subscriptions from Emma, resulting in more informed conversations with your customers and speedier interact

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  • 3 ways to use our new Landing Page builder

    3 ways to use our new Landing Page builder

    Did you know Emma now offers landing pages? See the thought behind our latest feature, plus a few ways you could use it in your own marketing.

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  • Get a sneak peek into the future of Emma

    Get a sneak peek into the future of Emma

    Join Emma’s Chief Product Officer Jeff Middlesworth as he guides you through the exciting product roadmap for 2017 and beyond.

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  • See your marketing’s performance with all-new response reports!

    See your marketing’s performance with all-new response reports!

    With our all-new response reports, you can see how changes in your marketing efforts affect open and click rates, and you’ll have more informed insights into what’s working and where there’s room for

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  • New features: Landing Pages get signup forms, a more powerful Calendar, and more!

    New features: Landing Pages get signup forms, a more powerful Calendar, and more!

    Add forms to your Landing Pages, edit send details directly from the calendar, & easily retrieve versions.

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  • Now available: Landing Pages!

    Now available: Landing Pages!

    Our brand-new Landing Page builder lets you create gorgeous click-through landing pages as easily as you make an email with our drag-and-drop editor.

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  • New features: Mailing rescheduling, new customer profiles and more!

    New features: Mailing rescheduling, new customer profiles and more!

    We’re always enhancing and improving your Emma account, so you can get your work done and hit your goals faster than ever.

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  • CRM integrations: Salesforce and Microsoft Dynamics 365

    CRM integrations: Salesforce and Microsoft Dynamics 365

    Emma integrates with Salesforce and Microsoft Dynamics 365 — the two biggest names in the CRM game — so you can use the data you collect to connect what matters.

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  • New features in Emma: Field-change triggers, geo-targeting, and more

    New features in Emma: Field-change triggers, geo-targeting, and more

    We've been hard at work adding all-new features to your Emma account so you can get your work done (and hit your goals) faster than ever.

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  • Introducing our new marketing calendar: every marketer’s must-have

    Introducing our new marketing calendar: every marketer’s must-have

    Introducing a new marketing calendar, giving you increased visibility into your email schedule, making it easier for your team to work together, and helping you adjust your marketing strategy on...

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  • Introducing our new integration with membership marketing platform, Join It

    Introducing our new integration with membership marketing platform, Join It

    Today, we’re excited to integrate Emma’s powerful marketing tools with Join It, helping you use email to effectively and efficiently grow your membership program.

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  • Now available: A/B Content Testing!

    Now available: A/B Content Testing!

    As marketers, we all know measuring the effectiveness of your marketing isn’t an exact science. Methods like trial and error are used constantly to see what content is going to be most effective...

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  • Introducing our new integration with restaurant marketing platform, Venga

    Introducing our new integration with restaurant marketing platform, Venga

    We’re excited to bring Emma’s powerful marketing tools to Venga's restaurant marketing platform, helping you use email to attract new customers and turn them into regulars.

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  • All the new features we added to Emma accounts in 2016

    All the new features we added to Emma accounts in 2016

    2016 was a banner year here at Emma: we hosted our 2nd annual Marketing United conference, hired 3 new C-suite execs to our leadership team, and powered email campaigns for 50,000 customers...

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  • Announcing our new integration with Microsoft Dynamics 365!

    Announcing our new integration with Microsoft Dynamics 365!

    Today, we’re thrilled to announce our new integration with Microsoft Dynamics. By combining Emma’s powerful email marketing and automation tools with Microsoft Dynamics’ robust contact and...

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  • Introducing our new integration: Salesforce 3.0

    Introducing our new integration: Salesforce 3.0

    We’re excited to announce that Emma has a brand new integration with Salesforce! Well, technically, it’s the third update to our existing Salesforce integration, but we’re calling it “brand new”...

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  • Connect Emma to virtually any online service

    Connect Emma to virtually any online service

    Think about all the online tools and services you use to get your job done. Slack, Gmail, Google Docs — and countless others. Now, imagine them all working together to power your email marketing...

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