It’s beginning to look a lot like winter. Yeah, the landscape is barren and the weather stinks in most places, but there are also lots of awesome things to look forward to – like, parties, presents, amazing food and pictures of pets wearing Christmas sweaters. It’s the season for celebration, and our designers have been hard at work on new template designs to help you do just that. Here are just half of the 14 new additions to your favorite Winter Holiday Collection templates!
'Tis the season for the Ugly Sweater Party! Get the word out with this template, and remember to take lots of pictures of your favorite ones to include in a fun follow up email to everyone who attends.
Holiday party time
It's not too late to get out invites to this season's holiday parties. People are busy and have lots of events on their calender, so automate a reminder email the week of your party to make sure it's not just you and Earl from Accounting hanging out by the eggnog.
O holy night
As much as we love to party during the holidays, sometimes you're looking to set a tone that's more low key and relaxing. This template is great for tapping into that part of the holidays that's all about reflecting on the year that was and inspiring big things in the year to come.
Merry and bright
Just because it's cold outside doesn't mean you can't get outside and enjoy it (sledding and snowball fights followed by some hot cocoa never gets old). Spread some of that good cheer by rewarding your most loyal customers with a discount or special offer this holiday season. Our integration with Shopify makes it super easy to identify and automate a quick email to customers who make a purchase and keep them coming back for more.
Unfortunately, there's also a downside to all that snow. Share news of closings (or openings) with this template. And retailers, be sure to give subscribers an online-only discount if they can't venture outside. They'll appreciate that you saved them from having to shovel and take a white-knuckle drive to your store to get the best deals.
Whether it's attending an event, donating to a cause or making a purchase, there's a lot to thank your subscribers for over the holidays. Automation makes it easier than ever to trigger a thank you email whenever your subscribers take an action (and saves a ton of time). Plus, thank you emails build loyalty from your audience and give your brand positive momentum that you can build on in 2015.
Happy Presidents' Day
As much as we wish we could jump straight into spring after the holidays, there are plenty of opportunities for winter promotions after New Year's. For example, President's Day can be a good time to reach out to your audience. Your subscribers have hopefully recovered from the email fatigue of the holidays and are ready to hear from brands again.
Ready to put these new templates to work for you? Simply log in to your Emma account to see the entire Winter Holiday Collection.