About the Author
McKenzie Gregory is a content writer on Emma’s marketing team. A Nashville native, she can be found covering all things email on the Emma blog, debating hyphenation rules, and watching obscene amounts of Netflix without a trace of shame.Follow on Twitter More Content by McKenzie Gregory
You probably already know that you should be segmenting your email list to get the best results possible. But where should you even begin?
This handy checklist will help you get started with email segmentation – and give you a little taste of what you’ll find inside our latest guide, “The Ultimate Email Marketing Toolkit: Segmentation.” Dig in!
Download the full toolkit here.
6 content ideas for your welcome email
Okay, here’s the bad news first: Two months after joining your list, the likelihood of a subscriber openin...
What's missing from your email marketing?GET CHECKLIST
Most Recent Articles
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Get more insight into your customers’ purchase behavior with our new ecommerce integrations from Shopify, Magento, WooCommerce and Volusion.
Email showdown: Stitch Fix vs. Trunk Club
In the world of monthly clothing subscriptions, it really comes down to two contenders: Stitch Fix and Trunk Club. But which service does it better in the inbox?
2017 Emmy nominees who already won the inbox
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5 marketing trends to look for by the end of 2017
[Guest post from Torchlite] Digital marketing is changing rapidly. Stay on top of your game with these 5 marketing trends sure to dominate the rest of 2017.
Choose your favorite email for a chance to win!
Watch the video to check out each brand's emails, then like the post and vote for your favorite for a chance to win a $100 gift card to either of the brands and an exclusive Emma prize pack.
4 back-to-school marketing lessons to use this holiday season
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Between Urban Outfitters and H&M, which retail brand does better email marketing? Find out in this email showdown!
Will email marketing exist in 5 years?
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Say hello to the newest members of the Emma staff!
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University marketers, this one's for you!
Our new video series gives university marketers tips they can use right away to get real results from their email marketing strategy.
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The best email campaigns of the 2017 eclipse
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Podcast: How is email marketing evolving?
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Checklist: What's missing from your email strategy?
With 64% of marketers lacking the time and resources they need, it’s only natural some best practices might slip through the cracks when it comes to your email marketing.
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New to email marketing, or need to refresh your strategy? Here are three places to start.
Back-to-school emails: Where we've been and where we're going
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