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  • The best email campaigns of the 2017 eclipse

    The best email campaigns of the 2017 eclipse

    It's all anyone can talk about today, so we gathered some of our favorite eclipse email campaigns.

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  • Podcast: How is email marketing evolving?

    Podcast: How is email marketing evolving?

    Neil Hughes of the The Tech Blog Writer Podcast talks about the biggest challenges for modern marketers with Colby Cavanaugh, SVP of Marketing at Emma.

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  • Email marketing checklist: What's missing from your strategy?

    Email marketing checklist: What's missing from your strategy?

    With 64% of marketers lacking the time and resources they need, it’s only natural some best practices might slip through the cracks when it comes to your email marketing.

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  • 3 email marketing strategies to implement right away

    3 email marketing strategies to implement right away

    New to email marketing, or need to refresh your strategy? Here are three places to start.

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  • Back-to-school emails: Where we've been and where we're going

    Back-to-school emails: Where we've been and where we're going

    Back-to-school marketing has been around as long as we can remember. Here's a look at how it's evolved in inboxes (and beyond) over the past few years.

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  • Emails we love: The sports edition

    Emails we love: The sports edition

    See email marketing examples from the professional and college sports teams doing it best in the inbox.

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  • What's missing from your email marketing?

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  • How to use email marketing to sell tickets

    How to use email marketing to sell tickets

    Check out this infographic we put together with our friends from Eventbrite for some helpful advice on using email marketing to sell event tickets.

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  • 4 secrets to high-performing signup forms

    4 secrets to high-performing signup forms

    What we've learned from our friends at Privy about improving site conversion and growing an email list.

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  • All the new features we’ve released this year (so far)

    All the new features we’ve released this year (so far)

    This year, our product and engineering teams have been killing it, releasing amazing new features that help marketers plan, track, collaborate, and amplify their brands.

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  • What’s the secret weapon for digital marketers? Direct mail.

    What’s the secret weapon for digital marketers? Direct mail.

    A few tips to help you create a great email marketing + direct mail campaign that reaches your audience both on and offline.

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  • Email showdown: West Elm vs. CB2

    Email showdown: West Elm vs. CB2

    We put West Elm and CB2 head-to-head in a showdown of their email marketing strategy and design.

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  • An insider's look at our TechTN meet-up

    An insider's look at our TechTN meet-up

    Check out our latest TechTN event, a quarterly meet-up focused on bringing the larger tech community together for an evening of networking and good times.

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  • What's the best time to send?

    What's the best time to send?

    Why regularly testing your send times is absolutely crucial to getting the highest open and click rates possible.

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  • See the winners of our Litmus Live ticket giveaway

    See the winners of our Litmus Live ticket giveaway

    See the esteemed winners of our ticket giveaway contest for Litmus Live, an annual email design conference.

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  • Announcing the very first Emma Roadshow!

    Announcing the very first Emma Roadshow!

    We're hitting the road with our partners to help marketers learn how to compete with (and win against) the best brands in the world.

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  • 7 ideas to boost email engagement

    7 ideas to boost email engagement

    Blanking on how to get more opens and clicks on your next email campaign? We've all been there. Luckily, there’s a never-ending amount of ways to spruce up your email marketing efforts.

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  • Marketing Confidential: Marketers reveal their top 5 challenges

    Marketing Confidential: Marketers reveal their top 5 challenges

    See what's causing marketers' biggest headaches along with quick tips for how to overcome them.

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  • How an inspiring nonprofit funds hope with email marketing

    How an inspiring nonprofit funds hope with email marketing

    To Write Love on Her Arms, a nonprofit organization, raises the majority of their funds with an e-commerce store and smart email marketing.

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  • Back to the basics: Growing your email list

    Back to the basics: Growing your email list

    One of the most intimidating challenges you’re going to face as an email marketer is growing – and maintaining – a sizable, quality email list.

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  • What metrics really matter in email marketing?

    What metrics really matter in email marketing?

    How to hone in on the email metrics that drive success for your business.

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